Thursday, October 21, 2010

Target your AdSense Content

There is a little known code that can help to further target your AdSense ads. This not only helps make money with Google AdSense, but ensures you never get accidental ads.

Many people already know this, but for those that don’t let me say it quickly: Google AdSense places ads on your page that are based on your keywords. No matter how much you target your content, there is going to be keywords you use accidentally that can show the wrong ads on your page.

For example, say your website is about printer reviews. You’re talking about printer’s specs and such, and you use the word “speed” a few times to tell people the speed of the machine. AdSense can take that word and show ads targeted towards the accidental keyword.

Now, with these two codes, one to emphasize and one to ignore, you will ensure that AdSense only reads the right keywords.

For the emphasis portion, write:



between these two lines, add in your content. AdSense will then pay particular attention to the content and keywords in the middle of those tags.

Now the opposite area, which makes AdSense ignore a portion of your content, is this:



Be sure to use these in your ads to target portions of your content for AdSense and to make other areas ignored. That way you will increase click-throughs and your overall money making.

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